Veiklos plano rengimas ir valdymas

Abstract

In the Final Thesis, Preparation and Management of a Business plan, the following issues are analysed: the trading company, the process of business plan preparation and management, types of strategies applied by trading companies. The current business development plan of JSC Daily Service, and its effect on the company’s activities is analysed, guidelines for the improvement of the business development plan are presented. A Business plan is a document, wherein we describe business point, present company’s situation, prospective strategy and future perspectives, financial information. It helps to monitor a company’s work and warrant the efficiency of business. It helps to realize a business idea and form a qualified team to implement it, also to justify and get a credit. A company’s business evaluation is a process, during which information gathered allows to draw a conclusion about the object analyse, by comparing it with a selected benchmark. A business evaluation closely related to planning, which allows to analyse business evaluation as a system. In practice, business evaluation system can be devided in to financial and non financial systems. In the Final Thesis I evaluated JSC Daily Service according to non-financial indicators. In order to warrant continuous business development we need to know the present situation of the company, i. e. to evaluate present business achievements. In this Thesis, business planning process, main parts of business plan, preparation and management, impact of competitive environment are analysed. Company’s business trends, PEST and SWOT analysis, variety of strategies are described. JSC Daily Service business development plan is under consideration. The initial data received through an interview, is also analysed. This Thesis is aimed at pointing out the guidelines for the development of a business plan of a trading company.