EBSCO Publishing

Purpose -The purpose of the paper is to analyze how business models are employed in mobile communications, in order to tune them to the Femtocell domain, in addition to studying other goals that can be achieved by looking at the business models in an alternative way. Design/methodology/approach - By analyzing the technologies directly linked to a business model, it would be possible to produce a taxonomy of their usage. An analysis of the value chain is used to understand how to enhance current approaches to achieve new goals. Findings - The article covers the perspective that mobile networks evolution and femtocell implementation in the mobile market can bring innovative services to the final user, by leveraging on alternative usage of business models. Research limitations/implications - The acceptance of the usage of particular business models by mobile operators can bring benefits to the final users in the form of innovative services. An example of these services is the implementation of techniques to save energy on the terminal side. Practical implications - As soon as the targeted technologies become mature, it will be possible to provide novel services to the final user, while increasing the operational and business benefits of the mobile operators. Originality/Value - A novel view on the current application of the business model is developed, and new innovative goals are shown to be achievable by novel approaches, or by traditional approaches applied in an innovative way. In particular, we show a case study where a novel service called C2POWER applies franchising (re-selling of services) of broadband access, to save energy on the mobile terminal side.

Findings/results - The proposed instrument (ABIDIS: Assessing Business Ideas by the DISTEH method) was successfully used to associate a score to each business idea and, consequently, to rank the respective social enterprises accordingly: the higher the rank, the higher the chances to succeed. It is expected that social enterprises are considered for financial aid according to this ranking. Research limitations/implications - ABIDIS instrument is more useful when analyzed against a database of similar social enterprises and/or compared to its own historic data (which is monitoring actually). Amid successful method development and its use for assessing the chances of the social enterprises’ ideas to succeed, the practical use of the proposed methodology for monitoring the recently established social enterprises is still in progress. Furthermore, the rightness of the assessment is a matter of time - as it is going to be validated after the project completion. Practical implications - The practical implications are twofold: the proposed method can be used for both assessing the viability of social enterprise ideas (by social entrepreneurs and consultants mostly) and monitoring the respective social enterprise while taking off (by entrepreneurs, consultants and funding institutions). In addition to these, the proposed methodology opens a larger research window for interested scholars. Originality/Value - The assessment instrument and decision method are the author’s original development and their use for assessing the chances of the social enterprises to succeed is a premiere. Moreover, the use of this method for enterprise monitoring - ultimately IT supported - is going to be a pilot research.

The results suggest that attractiveness of IT innovation is an important determinant towards the intention to adopt IT innovation. The result revealed that SME owners are more willing to use IT innovation, which is more attractive. Perceived usefulness (performance expectancy) of IT innovation is the third most important factor that SME owners consider when they want to adopt and use new technology in their jobs. The results also revealed that experience moderated the relationship between determinants and behavior intention. Research Limitations/implications - The number of male and female SMEs owners is not equal and our respondents were mostly men compared to women. This study measure intention to use IT innovation, and did not measure use behavior. Practical implications - This study extends to knowledge on IS adoption behavior research by using entrepreneurial event models in the context of technology acceptance. Furthermore, from the SME owners’ points of view, this study has shed some light on the adoption and use behavior and clarified the situation for SME owners when they want to adopt and use IT innovation to be successful in their job and market. Originality/value - This study is one of the first to utilize the Entrepreneurial Event Model (EPM) to the technology acceptance domain. It also provides a broader view of the IT innovation adoption decision and sheds some additional light on individual technology usage behavior.

„Gynybinė medicina“ – tai ydingas sveikatos apsaugos reiškinys, kai gydytojas vietoj darytų viską paciento sveikatai pagerinti labiausiai siekia užtikrinti savo paties saugumą nuo galimo teisinio persekiojimo už galimas diagnozės ir gydymo klaidas. Dažniausia „gynybos medicinos“ priežastis yra neadekvati gydytojo teisinės atsakomybės už gydymo rezultatus sistema. Tokia atsakomybės sistema skatina gydytojus imtis apsigynimo nuo galimo persekiojimo veiksmų: sunkių ir sudėtingų atveju vengimas, delsimas ar iš viso vengimas priimti atsakingus diagnostinius ir gydymo sprendimus, nereikalingų vaistų skyrimas, nereikalingi nukreipimai pas kitus specialistus ir pan. Kitose šalyse atlikti tyrimai parodė, kad šis reiškinys yra plačiai paplitęs kitose pasaulio šalyse. Kol kas nežinoma, kiek jis būdingas Lietuvai. Straipsnis pristato 2011 m. reprezentatyvaus 2440 Lietuvos gydytojų tyrimo, kurį kartu atlikto MRU ir Lietuvos gydytojų sąjunga. Tyrimas parodė didelį gynybinės medicinos reiškinių paplitimą Lietuvoje. Nustatyta, kad: 86,3 proc. gydytojų siunčia pacientą pas kitus specialistus ne dėl to, kad to tikrai reikia (būtų patikslinta diagnozė ar gautas naudingas patarimas), bet tik tam, kad apsisaugotų nuo galimo teisinio persekiojimo. 60,7 proc. gydytojų tais pačiais sumetimais skiria nereikalingus papildomus tyrimus. 66,6 proc. vengia rizikingų pacientų, t. y. turinčių sudėtingą ar pavojingą ligą, taip pat žinančių ir siekiančių ginti savo teises. 59,9 proc. vengia atlikti reikalingas, bet rizikingas procedūras 40,3 proc. išrašo nereikalingus vaistus, nes pacientas to reikalauja darydamas gydytojui spaudimą. Tai reiškia, kad tūkstančiai papildomų pacientų eilėse laukia vien tam, kad juos nukreipęs gydytojas galėtų formaliai apsiginti nuo galimų teisinių ir kitokių priekaištų. [...].