Davidavičienė, Vida

Vadovėlyje pateikiama išsamių žinių apie elektroninį verslą, jo atsiradimo prielaidas ir modelius, nagrinėjamos elektroninio verslo plėtros kliūtys, pristatomi reguliavimo ir technologiniai aspektai. Vadovėlyje sistemiškai ir kompleksiškai analizuojamas elektroninis verslas, jo teikiama nauda, modeliai ir rinkos, ekonominiai, techniniai bei teisiniai elektroninio verslo aspektai. Vadovėlis iliustruotas praktiniais Lietuvos ir pasaulio šalių pavyzdžiais. Pateikiama žinių apie visuomenės transformavimosi į informacinę, žinių visuomenę, elektroninio verslo strategijas ir tradicinių organizacijų transformaciją į elektronines, analizuojamos elektroninės rinkos ir internetinė rinkodara, ekonominis poveikis verslui bei atskiroms ekonomikos šakoms. Vadovėlis skirtas vadybos studijų krypties bakalaurantams ir magistrantams. Juo galės naudotis kitų studijų krypčių studentai, kurie specializuojasi ar domisi elektroniniu verslu ir jo teikiamais privalumais. Vadovėlis bus naudingas įmonių ir organizacijų, siekiančių diegti ar plėtoti elektroninį verslą, vadovams ir specialistams.

The work under new conditions of ICT development has not only advantages, but also causes certain challenges and new conflicts within an organization. There is a direct link between the development of ICT and business management theories. Inadequacy of models applied in change management and current market requirements can determine the decrease of competitive ability for the business organizations in the ICT caused business environment, what can cause loss of potential markets. The relations between ICT and business in the development processes and trends must be determined in order to avoid the gaps in business management methods in the future. While the schemes for evaluation and selection of alternative decisions are given much attention in the strategic management literature, the attention given to the specific implementation and the practical application of change management decisions methods is not sufficient. These circumstances frame the topicality of this subject.

Development of ICT effects the markets and creates new trends of business. Processes of integration are becoming more powerful in the economical and political sectors. The well-developed telecommunication systems, computerized information technology, standardized products create conditions for a new Cosmo politically global culture, which is free from any national restrictions and we called it- knowledge economy. The rapid changes of business environment create a challenge for management theories: how to react to these changes, how to changes business management processes in time, how to integrate ICT in business, what ICT solutions etc. This main challenges and ICT influence on management are analysed in this article. The ICT and management theories timeline analysis shows the relation between analysed ICT and management sectors. Cyclic development tendencies and the much rapid evolution, shortening intervals between cycles are noticed as well. This research shows one more challenge for the management science: necessity of new ways of rapid change management solutions.