Strategic management of international business projects in the context of a logistics crisis

Abstract

Purpose. To investigate the state of the national logistics system of Ukraine and propose measures to improve logistics processes in the field of international business project management and cross-border logistics. To propose approaches to adapting logistics processes in crisis conditions and identify factors complicating strategic management in these conditions. Methodology. The dialectical method allowed determining the significance of the impact of the uncertainty of the trade policy of partner countries on the national logistics process. Using the integrated method, it was proposed to form specialized digital logistics systems and implement an integrated digital system that should combine the functions of logistics systems and DSS- and ERP-systems of manufacturers. The method of comparison based on the components of the Logistics Performance Index made it possible to identify problems in the national logistics system. Findings. It is proposed to review the principles of building specialized logistics management systems and introduce real-time optimization of cargo flows through border checkpoints. It is proposed to form an integrated DSS- and ERP-system that should combine the functions of software complexes of logistics companies and digital systems of counterparties. It is indicated that the formation of management strategies is complicated by the increasing uncertainty of business processes. It is established that this uncertainty is not only2 a consequence of war and internal factors, but also a consequence of the influence of uncertainty in the trade policy of partner countries. Originality. It is indicated that the logistics chain should not be treated as a linearly ordered set of links, but should be considered as a more universal variable tree-like structure, the routes of which are selected taking risks into account. The proposed comprehensive application of a tree-like logistics chain with a block strategy will increase the adaptability of logistics companies to challenges and their competitiveness. Practical value. Promising directions for adapting logistics processes to crisis conditions are indicated, and directions for improving management strategies for international business project management are proposed.