The methodology of SMB research at entrepreneurship approach
Trenčianska univerzita Alexandra Dubčeka v Trenčíne |
Date |
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2008 |
Today’s business research face to the new business research methods as the traditional business prospect’s evaluation methodology seems insufficient to supply reliable research results and formula of success willing to survive in competitive business world accelerated by change. Thus business research become a multidimensional construct of various methods from different disciplines, trying to map as full-scaled picture of current and future business success occasions and possible. As for many years rapidly growing companies have been the subject of many studies, trying to clarify the key factors that cause some business to grow rapidly, while others remain small or grow very slowly for a long period of time, in the past scarce period in the world economy many enterprises regard entrepreneurial behavior as essential if they perceive to survive in a world increasingly driven by accelerating change. The purpose of this is to provide one of the possible small and medium-sized business research methodologies at entrepreneurship approach, generalizing the latest views in the research field.